A Lot of Websites Aren't Broken.
They're Just No Longer Helping.
A Lot of Websites
Aren't Broken.
They're Just
No Longer Helping.
A clear, practical audit of your site's speed, SEO, structure, and AI-search readiness, with a straightforward plan for what to fix and what to leave alone.
A Full Diagnosis.
Speed, Core Web Vitals, SEO foundations, copy and messaging, structure and user flow, technical issues, and AI search readiness, all covered.
Built on 15+ Years of Experience.
One recent audit took a site from a GTmetrix grade of D to A, mobile PageSpeed from about 30 to 90, and full load time from 6.2s to 1.6s.
A Clear Path Forward.
You’ll know exactly what’s wrong, what it’ll take to fix, and whether you need a full rebuild or just a proper repair. Phased options are available if budget’s a factor.
Your Website May Not Need a Rebuild
A slow, hard-to-find, or unclear website is usually a handful of specific, fixable problems, and the business behind it is often fine. An audit shows you which problems you have and which ones to ignore.
What the audit covers
- Site speed and Core Web Vitals (GTmetrix, PageSpeed)
- AI search readiness: can AI actually find and recommend your business?
- SEO foundations and technical issues
- Copy and messaging clarity
- Site structure and user flow
- Security and plugin health
Process
- Intro call: I get a feel for the business and what's not working
- Full technical and content audit
- A written report with everything prioritised, what matters most first
- You choose: fix it yourself, hire me to implement it, or move to an ongoing plan so it stays fixed
- You choose: fix it yourself, hire me to implement it, or move to an ongoing plan so it stays fixed
Some audit clients continue on an ongoing plan once they see what the fixes did. There’s no obligation. It’s there if it’s useful.
Ready to see what's
really going on with your website?
You get a clear picture of where your site stands, and you decide what happens next.
What Clients Say...
FAQ
What exactly is included in a website audit?
A full review of your site’s speed and Core Web Vitals, SEO foundations and technical issues, AI search readiness, copy and messaging clarity, site structure and user flow, and security and plugin health. You get a written report with every finding ranked by priority, so the most important fixes come first.
How long does an audit take?
Most audits take 5 working days from our intro call to the finished report. Larger sites, such as stores with many products, can take longer, and I’ll give you a date before I start.
Will you tell me honestly if I don’t need a rebuild?
Yes. A site that feels broken often has a handful of specific, fixable problems, and I’ll say so when that’s the case. If a rebuild really is the better option, the report explains why, so you’re not left guessing.
What happens after I get the report?
You choose. You can fix the issues yourself using the report, hire me to do the work, or move to an ongoing plan so the site stays in good shape. There’s no obligation to do any of them. [I’ll also walk you through the findings on a call.]
Can the fixes be phased if budget is tight?
Yes. The report ranks every fix by impact, so we can start with the ones that matter most, such as speed problems or broken pages, and leave lower-priority work for later. I’ll give you a phased plan with costs for each stage.
Do you check whether AI tools like ChatGPT can find my business?
Yes. I check how easily search engines and AI tools can read and understand your site, [including whether your business comes up when people ask AI assistants the questions you want to be found for]. The report lists what to improve. No one can guarantee an AI tool will recommend you, but a clear, well-structured site gives you a better chance.
Is this only for WordPress sites?
No. I specialise in WordPress, and that’s where the audit goes deepest, including plugin health and security. Speed, SEO, structure, copy and AI-search checks also apply to sites on [Wix, Squarespace and Shopify]. What I can fix on those platforms depends on what each one lets me change.
What are Core Web Vitals, and why do they matter?
Core Web Vitals are Google’s measures of how fast your pages load, how quickly they respond to clicks, and how stable they are while loading. Slow or jumpy pages frustrate visitors and can hold back your search visibility. The audit measures yours and lists what to fix.
Will an audit improve my Google rankings?
Fixing what the audit finds can improve your speed, search visibility and enquiries, but no one can guarantee rankings, because results depend on your sector and competition. In one recent audit, the fixes took a site from a GTmetrix grade of D to A, mobile PageSpeed from about 30 to 90, and full load time from 6.2s to 1.6s.
What’s the difference between a website audit and an SEO audit?
An SEO audit looks only at how well your site can be found in search. A website audit covers that plus speed, structure, copy, security and AI-search readiness, so you see everything affecting how visitors find and use your site.
How often should I audit my website?
Once a year is a sensible rule, and again after any major change, such as a redesign, a platform move, or a drop in traffic or enquiries. Between audits, an ongoing plan keeps speed, security and plugins in check.
Will the report make sense if I’m not technical?
Yes. It’s written in plain English, with each issue explained, ranked by importance and given a suggested fix, so you can act on it yourself or hand it to a developer.
Do you audit WooCommerce stores?
Yes. Stores get the same audit, plus checks on checkout, product pages and payment flow. Link this to your WooCommerce support page.