CDNA
CorporateDNA (CDNA) is dedicated to unlocking the power, humanity, and honesty in leadership. They focus on transforming organizational values, cultures, and leadership approaches to create high-performing teams and stronger leaders. To align their digital presence with their successes, CDNA entrusted me with the task of updating and refreshing their branding, logo, and website.
Location:
Singapore
Services:
Online Branding
Copywriting
Website Design
WordPress Development
Features:
WordPress Elementor
Dynamic Templates
Section Templates
Design
The website redesign for CDNA expanded into over 15 pages, featuring 9 unique page designs and layouts. The primary challenge was to present extensive copy and content in a manner that was both easy to digest and visually appealing. The design approach focused on clarity, elegance, and functionality, ensuring that each page effectively communicated CDNA’s mission and services. The refreshed branding and logo were integrated seamlessly into the website, reinforcing the company’s identity and values.
Development
Developed using WordPress and Elementor, the new CDNA website was designed to be both beautiful and highly functional. Elementor allowed the creation of multiple section and page templates, streamlining the development process and ensuring consistency across all pages. This approach facilitated the quick build-out of the extensive website, making it easy for the CDNA team to update and maintain the content themselves.
The main objectives of the website were to showcase the CDNA brand, highlight their services, and present client case studies in a compelling manner. The layout and design were meticulously crafted to enhance user experience, making it straightforward for visitors to navigate through the information and understand CDNA’s unique offerings and impact.
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